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Language Workshop
   
Language Outreach, Promotion, and Recruitment

Panels
 
This panel will discuss promoting and administering LCTLs, recruiting students into LCTL classes, and the interface with professional schools.

  • Lioba Moshi will discuss the struggle to sustain African LCTLs on major research university campuses. She will focus on the need to promote language study and will look at the challenges that scholars of African studies and African languages face. Moshi will explore strategies that could be used to address such needs and challenges.
  • Patricia Paulsell will utilize a stakeholder analysis to examine how university administrators can be regarded as stakeholders when promoting, introducing, or sustaining FL offerings/programs in professional schools. She will strategize about influencing administrative decisions. Paulsell will demonstrate the importance of identifying and reaching the most important stakeholders to convince them that the study of foreign languages and cultures serves their own interests and those of their institutions.
  • Chhany Sak-Humphry will use her experience as a Khmer language teacher to discuss recruitment challenges and the issues and problems her students face. She will discuss steps for recruiting learners for regular, online, and advanced overseas Khmer courses. Sak-Humphry will describe outcomes related to her recruitment efforts.
  • Mike Shealy will review the legislatively mandated role of CIBERs to facilitate, enhance and conduct foreign language programming for business students, faculty and the business community. He will describe how this manifests itself via various collaborative, partnered and stand-alone CIBER-supported LCTL foreign language activities and programs, all with the objective of strengthening U.S. international business competitiveness.
  • Keith Walters will discuss the structural challenges that language programs face in recruiting students, especially from professional school and colleges. He will examine the varying, and often conflicting, goals of institutional administrators, the professional degree programs, joint/dual-degree programs (e.g., JD/MA in area studies), intensive programs abroad, and students.
  • Tom Gething will speak of visibility and availability as key challenges faced by LCTL supporters on US campuses. He will provide an overview of the various audiences for our message about the importance of LCTLs, ranging from students to families to employers to policy makers. Gething will also review the multiple programs available to LCTL learners in the US and overseas, during academic years and summers, at intensive and regular paces.
Presentation Listing:

PR Strategies
Speaker: Open speaker's biography in new windowThomas Gething Panel Chair, Professor, University of Washington, Department of Asian Languages and Literature
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Sustaining and Promoting African Less Commonly Taught Languages
Speaker: Open speaker's biography in new windowLioba Moshi Panelist, Professor, University of Georgia, African Studies Institute
  Open presentation abstract in new windowAbstract   View full presentation View full presentation
  In Lioba Moshi's absentia this presentation was presented by Akinloyè Òjó.
 
Administration Perspective on Languages and Professional Schools
Speaker: Open speaker's biography in new windowPatricia Paulsell Panelist, Professor of German and Co-Director, CLEAR, Michigan State University, Center for Language Education and Research
  Open presentation abstract in new windowAbstract View full presentation View full presentation
 
Recruitment Challenges in Less Commonly Taught Languages: The Case of Khmer
Speaker: Open speaker's biography in new windowChhany Sak-Humphry Panelist, Assistant Professor and Coordinator of Khmer Language Program, University of Hawaii - Manoa, Hawaiian and Indo-Pacific, Languages and Literature (HIPLL)
  Open presentation abstract in new windowAbstract
 
Business Language Programming
Speaker: Open speaker's biography in new windowMike Shealy Panelist, Director, University of South Carolina, CIBER, Moore School of Business, Sonoco International Business Department
  Open presentation abstract in new windowAbstract View full presentation View full presentation
 
Structural Challenges to Recruitment
Speaker: Open speaker's biography in new windowKeith Walters Panelist, Professor, Portland State University, American Institute for Maghrib Studies (AIMS)
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